"Come on down to Harrison Ford for our annual Labor Day Inventory Blowout Sale! Bring the kids! Have a hot dog! Meet The Unbelievables!"That kind of thing. We didn't have to actually sell the cars. The idea was that our presence would draw people to the lot and that they might be interested in purchasing a vehicle while they were there. We were just supposed to shake hands, pose for pictures and sign autographs. But being the "get involved" kind of guys that we are, we often would do more than what was requested of us.
Michael's disdain for wearing pants made him a natural and eager participant in the dunk tank. Most dealerships didn't want the extra expense of changing the water in those tanks, so Michael was often the only participant.
As for me, my contribution to these outings was the invention of the item that got us out of having to do them...
Renting inflatable Tube Unbelievables is far less expensive than hiring actual Unbelievables, so win-win!